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Testimonials from 2007 participants:

“The quality of the instruction and the open participation between PGA, GCSAA and CMAA was excellent.”

“Speakers throughout the week made learning fun.”

“The discussion panels were great.”

“I learned a lot of useful information about the other associations.”

“Top-Gun level speakers and panelist.”

“This week will certainly help to change my relationship with my pro and my superintendent.”

The following is an outline of the course content throughout the week.

Understanding the Golf Industry —   Past, Present and Future

  • History of Golf Tour Museum and Hall of Fame
  • Traditions & Etiquette/Ethics
  • Rules of Golf
  • Golf Industry Associations and Governing Bodies
  • The Golf Industry — Future, Trends, Golf 20/20

Turf Management

  • Working with Your Golf Course Superintendent
  • GCSAA Certification
  • Agronomic Conditions – mowing, aerification, frost, watering, green speed, topdressing, bunkers, over-seeding
  • Fertilization, pests/pesticides, grasses
  • Environmental Management

Golf Operations

  • The Role & Responsibilities of the

Golf Professional

  • PGA Certification
  • Golf Shop Operations and Standards of Operations
  • The Member/Guest Golf Experience
  • Golfer Development Programs

The Business of Golf

  • Merchandising
  • Inventory Management
  • Business Planning/Financial Management
  • Working with the Board and Golf Committees
  • Working with the Golf Team

The Golf Experience

  • Golf Technology

PGA Tour Golf Academy

  • Optional Golf Lesson

PGA Tour Golf Academy

  • Golf Tournament for BMI Golf Management Attendees Slammer & Squire Golf Course

 

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