Inside:
Letter From the Host - Sandy McGaughey, CCM

Improving Your Wine Program, Part III

Dear Fellow Wine Society Member:

FWilliamsWith the 2000 holiday season almost a memory, it is time to finish up the millennium celebrations. Fortunately, all the hype that took place last year in acquiring champagne for New Year's will be far less of an ordeal.

As we move into the new year, I hope you will be able to attend the 74th Annual Conference in San Diego (January 28 - February 1, 2001) and participate in the Wine Society's educational programs. Kevin Zraly from Windows on the World Wine School promises to present a fresh, entertaining approach to the study of wine in his Pre-Conference Wine Workshop. It has been about 10 years since Kevin has been at a CMAA Conference. If you are late registering or your travel plans don't allow you to attend the pre-Conference workshop, you can always participate in his one hour general education session on Sunday morning -- but be sure to get there early, as it will be a popular session!

Another educational program to take advantage of at Conference will be during the Wine Society Business Meeting. Chalk Hill Vineyard President Peggy Furth, and Vice President and Winemaker Bill Knuttel will provide a historical perspective on the family-owned winery, as well as educate the group on their 11-year viticulture research with 18 international clones. Six of their experimental wines will be part of the educational tasting. It is my understanding that Chalk Hill is the only winery that treats their experimental wines with the same care as they do their estate wines. This program has been shared with many of the top sommeliers and restaurateurs across the country and has been very well received. I hope you will be able to make the Business Meeting. Additionally, the Wine Society Board will be on hand to go over important society initiatives and answer any questions you Glasses Toastingmay have about your membership.

For those of you not able to make it to Conference, I strongly encourage you to participate by supporting the Wine Society's Annual Silent and Live Wine Auctions. All proceeds from the Wine Auction are donated to The Club Foundation, which sponsors and develops educational programs for CMAA. The Club Foundation is responsible for providing financial support and making quality wine education a part of Conference. By supporting the auction, you are truly supporting your industry.

I hope I am not naïve in assuming that Wine Society member-managers who will be attending Conference have already shipped their wine donations to 2001 Auction Chair Ron Banaszak, or have left room in their luggage to bring their donations. For those of you who have not yet made a commitment, feel free to send your wine to Ron c/o Bahia Corinthian Yacht Club, 1601 Bayside Drive, Corona Del Mar, CA 92625.

I look forward to seeing many of you at Conference and hope you have set time aside for the Annual Wine Society Dinner and numerous educational offerings in San Diego.

Respectfully,
Jake Williams, CCM
2000 Host
 
Cellar Notes - New Sonoma Valley Concierge Service at the Bureau

The Sonoma Valley Visitors Bureau (SVVB) recently announced the creation of Sonoma Concierge, a centralized referral and booking service that offers travelers to the area a free, immediate and time-saving travel planning service.

Sonoma Concierge will allow travelers the opportunity to book reservations immediately for all or part of the visit to Sonoma wine country via telephone, FAX, in person or online.

Sonoma Concierge is designed to bring a new level of service and excellence to the bureau's 300,000 visitors annually. In addition to current referral services, visitors will now receive free booking services on hotels, dining, balloon rides, limousines, spa treatments and more. "This is the first service of its kind in the valley area," said Andrea Raymond, the bureau's executive director."Visitors to Sonoma will have an opportunity to receive a completely tailored itinerary at no charge." Wendy Newman, who has more than 16 years experience in the lodging industry with a range of properties, will manage the Sonoma Concierge. "I am committed to exceeding the visitors' expectations when they come to stay in Sonoma," said Newman.

Sonoma Concierge allows travelers to plan their getaway, get their questions answered and book and confirm reservations all online and in one spot. In addition to these services, the Sonoma Concierge has created a Gift Certificate Program.

"Just as the Internet has proven to be a strong medium for making direct reservations, it is also a popular tool for gift purchases," said Newman, adding that Sonoma gift certificates are tangible gifts that translate into wonderful memories.

"So often, someone will call to make a last-minute room reservation for a special weekend, say Valentine's Day, and the Sonoma Valley will be all sold out," said Newman. "A Sonoma Valley gift certificate can be presented at a romantic dinner, and the surprise gift will be just as special."

Internet shoppers can purchase passports to unique Sonoma Valley experiences through the SVVB online gift shop, where visitors can find gift certificates accompanied by a list of participating members with phone numbers, Web links and short descriptions of their services.

The Sonoma Valley Visitors Bureau provides maps and information on lodging, wineries, dining, fun things to do and more. To get more details on the Sonoma Concierge or to reach the Sonoma Valley Visitors Bureau, call (707) 996-1090 or visit www.sonomavalley.com.
Cellar Notes - Thiebaud's Work Graces the Kenwood Vineyards Artist Series

Paintbrushes Kenwood Vineyards is celebrating the release of its highly acclaimed Artist Series Cabernet featuring the work of American pop artist Wayne Thiebaud. Chosen as the 22nd label in Kenwood's series saluting the arts, "Hill Street," a vibrantly colored cityscape, was created in the traditional Japanese Ukiyo-e style woodblock print from one of Thiebaud's earlier watercolors. Since the 1975 vintage, Kenwood's Artist Series is an eagerly awaited collectible for wine enthusiasts worldwide.

Selecting only his finest barrels of red wine, winemaker Mike Lee produced this elegant, yet intensely flavored, 1996 Cabernet from grapes grown in Sonoma County. This year's blend of 80 percent Cabernet, 19 percent Merlot and 1 percent Cabernet Franc was aged in small French Oak barrels for 36 months, six of those after final blending. Although an excellent wine today, the 1996 Artist Series Cabernet has exceptional aging potential and promises to be a winning addition to any wine collection. Kenwood has produced only 3,790 cases with a suggested retail price of $70 per bottle.

Throughout his 50-year career, Wayne Thiebaud has created works whose pictorial invention, flashy color and complexity continue to surprise and delight. He first gained international acclaim in the 1960s with his nostalgic and often humorous still lifes that celebrate the ordinary. Today, his works are widely collected and exhibited in museums around the world.

Kenwood Vineyards was founded in 1970. Ideally located in Sonoma Valley, Kenwood Vineyards has -- from its first vintage -- been committed to producing premium varietal wines that reflect Sonoma County's finest vineyards in their character and style.
 
Cellar Notes - The Allied Domecq Wines, USA, California Grape Harvest 2000 Report

Spurred on by a full-blown Indian summer heat wave in mid- to late-September, the California winegrape harvest of 2000 kicked into a frenzy of picking and crushing up and down the state.

Though the harvest wrapped up earlier than in recent years and the crop was "above average" in terms of tonnage, winemakers let out a collective gasp as remnants of several tropical storms brushed the coastline and then pushed back out to sea in early September. Two winter-like storms threatened briefly, one in September and another in early October, lowering temperatures but dropping little rain.

Overall, California winemakers crushed an estimated 3.2 million tons of grapes, grown and nurtured in what many describe as one of the most even and temperate growing seasons in recent memory. Winemakers also are cheering the exceptional quality of the wines in preliminary tank samples.

An average winter rainfall, combined with a dry spring, provided ideal conditions for the initial flowering and fruit set of the grapes. A blistering, three-day heat wave on the North Coast in early June was a cause for concern, but the heat dissipated as quickly as it arrived. During the month of July, the grapes began to flourish and turn color, and by the third week in August, many winemakers began picking their first grapes of the season, earlier than in recent years. By Labor Day, all of California was full-throttle into harvest.

With a record harvest -- about 600,000 tons ahead of last year's record, due mainly to new vineyard plantings throughout California -- grape prices began to level off in some regions. The demand for grapes in the cooler coastal regions of the state remains robust, and the recent escalation of prices for premium grapes, particularly for red grapes in the Sonoma and Napa appellations, continues to be a concern for a winery's bottom line.

Fueled by dot-com fever and a surge in consumer demand for super-premium wines, vintners are commanding record prices for their wines, particularly Napa Valley Cabernet Sauvignon. However, at the end of the 2000 harvest, there appears to be an overabundance of high-quality wine on the bulk market, mainly from the Central Coast and Central Valley of California. It is unlikely that this glut of lower-priced, Central Valley grapes will have any effect on wine production in Sonoma and Napa Valley, though some California wine producers were, for the first time in several years, beginning to see relief.

Here are a few comments from the winemakers, vineyard managers and general managers of Allied Domecq Wines, USA:

Sonoma County
Wine & GlassesClos du Bois, the flagship winery of Allied Domecq Wines, USA, continued its strong growth in the super premium wine category. Spurred by the success of Clos du Bois Sonoma County Chardonnay, the winery launched in earnest its Appellation Reserve Series with a sharply focused group of Alexander Valley Reserve wines that include Merlot, Chardonnay, Tempranillo, Cabernet Sauvignon and Shiraz. These wines represent the best grapes from the best growers in the Alexander Valley, including the winery's own vineyards.

"The harvest in the Alexander Valley was up about 5 percent in terms of tonnage over what we would consider a normal year," said Pete Opatz, Clos du Bois director of vineyard operations. Opatz is responsible for farming grapes on the winery's 800 acres of prime Alexander Valley vineyards and believes the quality of the fruit was outstanding in 2000. "I don't recall a time when the crop size and crop quality on all varieties were this much in sync, though Pinot Noir was slightly down in crop size," he added.

Clos du Bois remains one of the largest purchasers of Sonoma County grapes and is expanding into other appellations on the North Coast. The winery crushed more than 22,000 tons of 13 different grape varieties from about 550 vineyard blocks, grown in 360 different vineyards, spread throughout 14 appellations. The grapes are sourced from nearly 200 growers, and more than 1,000 vineyard workers were required to pick the grapes during the Clos du Bois harvest of 2000. "We were very lucky with the weather," said Margaret Davenport, veteran Clos du Bois Winemaker. "In early October, the cool, rain-free days allowed the Merlot and Cabernet Sauvignon to mature to their full, ripe potential. The red wines from the 2000 vintage may be some of the most exciting wines I've ever tasted."

Napa Valley
The incredible prices garnered by many wineries at the 2000 Napa Valley Wine Auction, including $500,000 for one six-liter bottle of Cabernet Sauvignon, has had a major effect on the entire valley. The idea that Napa Valley has become America's best-known wine region has not been lost on Allied Domecq's two successful Napa producers, Atlas Peak Vineyards and William Hill Winery.

As many grape growers will tell you, there is only one Napa Valley, and with that notion comes a rarified pricing atmosphere. In 1999, William Hill Winery released an $80 per bottle Cabernet Sauvignon named "Aura." The wine sold out in a week, and as one wine critic remarked, "by the standards of Napa Valley, Aura should be considered a bargain."

Also this past year, William Hill Winery signed a long-term lease on 80 acres of prime Carneros Napa Valley vineyards. The move solidifies its base of cool-climate Chardonnay and opens up the possibility of a Pinot Noir somewhere down the road.

The 2000 harvest received high marks from the staff at William Hill Winery. "The color and flavors of the wines this year are exceptional and will most certainly add to the complexity of our Napa Valley wines," said Glenn Salva, general manager for Atlas Peak Vineyards and William Hill Winery. "The warm, dry weather during the bloom and fruit set last May went a long way in creating consistent, flavorful bunches of grapes."

Atlas Peak Vineyards crushed more than 700 tons of grapes, while a record 2,200 tons were crushed at nearby William Hill Winery.

California's Central and South Coasts
The big news in 2000 for Allied Domecq Wines, USA, was the transformation of its Callaway Winery into a "Coastal" winery. Increasing grape sourcing from the Central Coast of California has been a major leap for both the vineyard and winemaking teams.

An expenditure of nearly $2 million for grapes from the Central Coast has had a significant effect on the taste pro file ofCalifornia Callaway Coastal wines. "The high-quality harvest of grapes from Santa Barbara, San Luis Obispo and Monterey counties has increased the complexity and style of our wines and given Callaway a new and exciting dimension," said Dwayne Helmuth, a winemaker at Callaway Coastal Vineyard.

The teamwork of Helmuth and new winemaker Darren Proscal has been important in maintaining visual inspection and tasting of grapes as they were crushed in several locations along the Central Coast of California and at the home winery in Southern California.

Callaway Coastal Winery crushed nearly 6,000 tons of grapes, with more than half of that coming from grapes custom-crushed at several facilities in Monterey and San Luis Obispo counties.

Both Proscal and Helmuth are particularly excited about an emerging Central Coast Syrah program. "Beginning with 1999, and including this year's vintage, we have two successive years of top-notch Syrah from the Paso Robles region that is surely destined to become part of our Callaway Coastal 'Classic' wine portfolio," said Proscal.

In addition to Syrah, Callaway Coastal Winery purchased enough Chardonnay from the famed Bien Nacido Vineyards (near Santa Monica in Santa Barbara County) in 2000 to add to its 2,500 case Coastal Reserve Chardonnay.

"Our move to acquire grapes from the Central Coast of California has opened up an entirely new set of winemaking possibilities," said new General Manager John Falcone (formerly winemaker at Atlas Peak Vineyards in Napa Valley). "Initial response to the new Callaway Coastal wines has been extremely enthusiastic among wine consumers around the country. We're building a Coastal program that fits the requirements of everyday wine lovers who are looking for crisp, fresh, affordable, high-quality wines."

For more information, please contact George Rose of Allied Domecq Wines, USA, at (707) 473-2349.
 
The New York Chapter of The CMAA Wine Society
Thomas Jefferson Wine Dinner
Friday, September 22, 2000
James Gabler, Speaker
Menu
Reception
Poached Oysters with Braised Julienne Leeks
Old-fashioned Potato Pancakes With Sevruga Caviar & Crème Fraiche
Bollinger Special Cuvee

Dinner
Wild Mushroom Ravioli
Pan Seared Halibut
Garlicky Pea Shoots
Yellow Teardrop Tomatoes
Beet Reduction
Chablis Premier Cru, Vaillon Domaine Vocaret & Fils, 1998
Rack of Veal
Fennel Whipped Potatoes
Tuscan Roasted Baby Vegetables
Madeira Sauce with Fresh Figs
Chateau Rausan Segla, 1997
Reblochon with Pear & Grapes
Volnay Prosper Maufoux, 1996

Dessert
Chestnut and Armagnac
Poached Prune Tarts
With Vanilla Ice Cream
Chateau ReyneVigneau Sauternes
Society Happenings - Jeffersonian Wine Dinner a Great Success
By Davina Weinstein - Harmonie Club of City of New York

On September 22, 2000, a group of more than 80 club managers and their guests from the New England, Connecticut, New Jersey, Metropolitan and New York Chapters gathered at the Harmonie Club in New York City for an evening of superb food, wine and camaraderie. Guest speaker James Gabler, author of Passions: The Wines and Travels of Thomas Jefferson, gave a delightful and enthusiastic account of Jefferson's three month tour of Southern France.

Mr. Gabler, who has devoted eight years to researching Thomas Jefferson, proved to be both knowledgeable and passionate about the subject. He flawlessly interwove his anecdotes of both Jefferson and his own journey which retraced Jefferson's throughout the an outstanding six-course dinner prepared by the Harmonie Club Executive Chef Pascal Dirringer. The menu items and wines were carefully chosen to reflect the tastes of Thomas Jefferson, and all agreed that our third president would have thoroughly enjoyed the evening.

Following the feast, our gracious host for the evening, Frank E. Saris, CCM, general manager of the Harmonie Club, invited this illustrious gathering to join him for cognac and cordials in the library, where Mr. Gabler personalized copies of his book.
 
Society Happenings - CMAA International Wine Society's Annual Auctions in San Diego to Benefit The Club Foundation

Hundreds of bottles of wine and wine-related items are being solicited for bidding for the CMAA International Wine Society's Annual Silent and Live Auctions, January 30-31, 2001. This unparalleled opportunity enables participants to add to their wine cellars, enjoy some competitive camaraderie and support the club management industry. Proceeds from the 2001 auctions will again go to The Club Foundation's Scholarship and Grant Program. The auctions have raised more than $150,000 in the past nine years and the committee has a goal of $30,000 this year.

Donations from your chapter, your club or your personal wine collection are needed to make this event a success! Please mail your donations to:

The Silent Auction will be open in the Cardiff/Carlsbad Room at the San Diego Marriott Hotel and Marina during the following hours:
Ron Banaszak, Jr., Auction Chair
Bahia Corinthian Yacht Club
1601 Bayside Drive
Corona Del Mar, CA 92625


The Live Auction, called by professional auctioneer Duane Troyer, will be held in conjunction with The Club Foundation's Live Auction on Wednesday, January 31, 2001, at 5:30 p.m. at the Marriott Hotel and Marina.

Please plan to participate in this lively event and show your support for the foundation that supports you! Thank you!
Tuesday, January 30, 2001
9:00 a.m.-5:00 p.m.
Wednesday, January 31, 2001
9:00 a.m.-5:00 p.m.
 
Society HappeningPolicy Reminder for Wine Tours

The Wine Society's policy for admission to the ever- popular wine tour workshops states that priority registration will be given to actively practicing managers who are members of the International Wine Society and one guest. After the first 30 days, the workshop will be open to retired managers, non-members and guests beyond the one guest limit.

The policy was adopted in a spirit of fairness to managers who desire wine education and would benefit the most from their participation in such events.

Readership Survey in Development

In early 2001, each Wine Society member will receive a Wine Society News Readership Survey. This is to gauge exactly what kind of information you would like to see included in the newsletter. Please be sure to take the time to fill it out and return it to CMAA National Headquarter -- afterall, this is your newsletter and we want to know what it is you want! Start thinking about it now and be sure to look for the survey in the next issue!
Wine Society Workshop Photos on ClubNet

Web SiteA photo page has been added to the Wine Society's home page on ClubNet. To see photos of the South Africa Wine Tour, the Northern Italy Wine Tour and the wine tasting in conjunction with the 2000 Leadership/legislative Workshop, please visit http://www.cmaa.org/winesoc/. Many thanks to those of you who have contributed photos -- keep them coming!

The Wine Society's Web site allows members to see wineries and vineyards across the world.
 
Grapevine - Global Wine Community Says "YES!" to World Wine Market Exhibition

Approximately 158 wineries from five continents already on board for San Francisco show set for Spring 2001.

The international wine industry is giving a resounding endorsement to World Wine Market to be held April 30 to May 2, 2001, Concourse Exhibition Center in San Francisco, California.

Exhibitors include wineries and national and regional wine groups from Australia, Europe, North America, South America and South Africa. The organizers project that by next spring, a minimum of 350 wineries will be on board for what promises to be the largest gathering of wineries ever held in North America, making it an assured attraction for wine buyers worldwide.

According to Gerard Parker, the show's organizer: "Our progress to date sends a strong message that our pre-launch research was right on target. World Wine Market is filling a need here in the United States, the world's third largest wine consumption market. This show is without question the most cost-effective and time-efficient marketing method available for vintners to meet so many serious buyers from so many industry sectors, all in one place for three full days. That's why shows like this are so successful in Europe, and why World Wine Market will be equally successful here -- for vintners and buyers alike."

Parker estimates that World Wine Market will attract at least 4,000 buyers, of whom 80 percent will be domestic and 20 percent from overseas. These will be buyers from the full spectrum of on-premise and retail businesses as well as the wholesale and export/import sectors, including:

* Premier Restaurants;
* Retail Chains;
* Hotels;
* Wholesalers;
* Resorts;
* Distributors;
* Airlines;
* Exporters;
* Cruise Lines;
* Importers;
* Clubs;
* Brokers; and
* Nationwide and Regional Restaurant Chains;
* Influential Wine Media.


World Wine Market is an exhibition for the trade only: the general public will not be admitted. It will allow vintners from wine producing regions around the world to meet face-to-face with this relevant buying audience for three days of sales, marketing and promotional opportunities.

This exhibition is being organized by San Francisco- based World Wine Market LLC, a company whose U.S. and British partners have a proven track record of success in staging of the international marketing events in Europe, Asia, Australia and North America. The team includes Brintex Ltd., organizers of the highly regarded London International Wine Trade Fair, now in its 20th year of growth and success.

To receive a complimentary invitation to attend the show or to get press credentials, please contact:

Gerard Parker
CEO
World Wine Market LLC
775 East Blithedale Avenue, #370
Mill Valley, CA 94941
Phone: (415) 383-1226
FAX: (415) 383-0858

e-mail: worldwinemarket@aol.com
 
Grapevine - Russian River Wine Road Invites You to Its Annual Celebration

Winter Wineland
January 20 and 21, 2001
Saturday and Sunday
11 a.m. to 4 p.m.

60 wineries and 20 lodgings participating!
 
Your two-day ticket entitles you to:
Discounts on wine and lodging A commemorative logo glass Winery tours and winemaker talks Library and special release wines Delicious wine and food pairings

Purchase Your Tickets Early and Save!

TicketsTickets are $25 per person for both days, if purchased by January 10, 2001, and $35 per person for both days if purchased after January 10, 2001.

There is a 20 percent discount for RoadRunner Club Members. Tickets are available at participating wineries and lodgings or through the Wine Road Web site, www.wineroad.com. Or, call (800) 723-6336 or (707) 433-4335 or FAX (707) 433-4374.
 
You must be 21 or older to attend this event.

Russian River Wine Road
P.O. Box 46
Healdsburg, CA 95448
 
President Signs "21st Amendment Enforcement Act"

President Clinton signed into law the "Trafficking Victims Protection Act of 2000," which included S.577, a bill introduced by U.S. Sen. Orrin Hatch (R-Utah), titled the "21st Amendment Enforcement Act," as amended by U.S. Sen. Dianne Feinstein (D-Calif.).

S.577 allows state attorneys general federal court jurisdiction to pursue potential civil injunctive relief for alleged violations of state law regulating the importation or transportation of alcohol. News reports that initially claimed that S.577 would "halt Internet sales of wine" were clearly in error. Quite to the contrary, the legal framework already in place that allows consumers to receive interstate shipments in 20 states and intrastate shipments in 30 states will remain intact. The new law does not provide for either civil damages or criminal penalties and will not adversely affect businesses currently making legal shipments.
Grapevine - Callaway Coastal Winery Offers Tips for Living "Fresh, Light and Easy"

Taking wine off its pedestal has become an obsession at Callaway Coastal Winery. Sniffing and swirling wines in darkened rooms, pronouncing them to be "unctuously complex," only adds to the mystery and confusion that surrounds the culture of wine.

By stripping away all pretense surrounding wine and placing it squarely in the realm of everyday beverages, Callaway Coastal Wines are destined to become part of a healthy, active lifestyle.

Having created the four P's of entertaining -- plan, prepare, present and pour -- Callaway Coastal Winery and its Lifestyle and Culinary Advisor Lori Lyn Narlock offer a number of "fresh, light and easy" entertaining tips and recipes that will make your party a success:

Chardonnay
Plan: Turn a bottle of Callaway Coastal Chardonnay into a memorable gift for the host or hostess.
Prepare: Type or hand print your favorite recipe on a decorative 3"x5" card.
Present: Tie the recipe card onto the bottle using ribbon or raffia.
Pour: Attach a wine accessory such as a drip catcher or decorative serving utensil using the ribbon or raffia.

Merlot
Plan: Turn heads with your secret barbecue sauce.
Prepare: Select your favorite barbecue sauce. Mix 1 cup sauce with 1/4 cup of Callaway Coastal Merlot and 1 tablespoon of coarse ground coffee. Marinate and grill meat, basting liberally with the sauce.
Present: Arrange your barbecued goodies on a large platter, brushed with a final coat of sauce. Sprinkle with chopped fresh parsley.
Pour: Tumblers are great for serving wine, inside or outdoors.


Cabernet Sauvignon
Plan: A grand finale course.
Prepare: Purchase one large, decadent chocolate truffle for each guest.
Present: Line small plates with a doily. Place one truffle on each plate and serve.
Pour: Create a festive table with a set of glasses at each place, include one for white wine, one for red and one for water.

You can find more tips on entertaining the Callaway Coastal way at your local grocery store, wine shop or by visiting them at www.callawaycoastal.com.
 
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