Bronze Alliance Partner - CYBEX

Jim Murray
National Account Development
Golf Performance & Country Clubs

10 Trotter Drive • Medway, MA 02053 • (508) 533-4300 • Fax: (508) 533-5500 •

CYBEX logo 150 no taglineCYBEX is not only the leader in high performance strength training and cardio equipment, it is the only fitness brand endorsed by golf legend Greg Norman, CYBEX fitness ambassador who has personally worked out on CYBEX for 15 years. It is also the exclusive brand selected by the PGA TOUR and its players for its fitness trailers to ensure they stay fit on and off the course and are injury free.

Now your members can get fit for golf and life the same way the pros do, by adding a CYBEX Golf Fitness Center to your golf and country club. Our Sweet Spot program includes recommended fitness center layout, business operations coaching, tailored financing, equipment selection, exercise regimens and communications strategies to engage and motivate your members—before and after you launch your CYBEX Golf Fitness Center.

Company Overview

CYBEX International produces premium commercial fitness equipment designed to deliver unparalleled results for exercisers from first-time users to professional athletes. The company’s dedication to exercise science, through the CYBEX Institute, leads the fitness industry in providing scientific basis for the development of exercise machines that enhance human performance. With more than 90 patents, CYBEX equipment is innovative in design, durable in structure and engineered to be biomechanically correct to produce optimum results with minimum stress on the body: this is the CYBEX Advantage.

Highlighted Solutions
• CYBEX Sweet Spot is a dynamic, all-in-one program that includes everything you need to get off to a fast start and keep your members coming back for more. We work with you month after month to fuel the success of your CYBEX Golf Fitness Center.

• Free Club Fitting. Our breakthrough, all-in-one program offers you Sweet Spot packages to fit your club’s membership size, available fitness space and
budget. We work closely with you, your board and your golf pro to determine which is the right fit for you and your members.

• Get our new CYBEX Golf Performance Program, designed by the CYBEX Institute for Exercise Science to enhance specific physical attributes that lead to a smooth, efficient and powerful golf swing, regardless of your age or ability.

• CYBEX will help you introduce your CYBEX Golf Fitness Center to members with a spirited and informative launch event and training seminar led by a CYBEX fitness trainer.

• Personalize your CYBEX Golf Fitness Center and build your brand awareness by embroidering your club’s logo on your fitness equipment’s upholstery and custom painting your weight and cardio machines to match the décor of your club.

Chapter Offerings
CYBEX has worked diligently in creating educational content for CMAA Chapters and their members. Our health and wellness business plan covers all aspects of planning and operating a wellness center in a private club setting. Our presentation is available to any CMAA Chapter looking to address health and wellness during an upcoming chapter meeting. Also our “business plan” documents are available to any CMAA member who is looking to add a new wellness center or expand on their existing facility.