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April 19, 2024

Outlook

Professional Development

Registration Opens for the 2024 Chef Summit

The CMAA Chef Summit is designed specifically for club chefs to boost their business acumen while connecting with fellow club chefs from around the country.

Club chefs will:

  • Learn from professionals and industry experts on emerging trends in roundtables and panel discussions.
  • Visit The Landings Golf & Athletic Club on Skidaway Island, 12 miles from historic Savannah, GA. This private, residential golf and athletic club is dedicated to providing an enriching club experience which enables its members to enjoy a fun, personally rewarding, and fulfilling lifestyle.
  • Experience hands-on learning and pairings over three days.

Learn, grow, and experience together, September 22-24, in Savannah, GA!

This in-demand Summit is presented in partnership with Club Procure.

This event is limited so do not delay!

Learn more and register today!

 

 

Save the Date for the Membership & Marketing Summit 

Prepare yourself for success with education focused on your most pressing membership and marketing issues. The virtual Membership and Marketing Summit will feature six sessions to help you boost your club’s:

  • Member recognition and personalization;
  • Marketing and employee recruitment; and
  • Reputation and brand management.

This Summit is designed to have an immediate impact on how professionals design and execute the membership experience. Attendees will gain insight, best practices, and real-life examples to apply at their own clubs, along with 8 CMI Credits for attendance and completion of all sessions.

Presented in Partnership with Jonas Club Software. Registration will open in May—mark your calendars.

Learn more

 

 

Explore Switzerland at 2024 BMI International

Presented in conjunction with the Club Management Association of Europe (CMAE), BMI International, an educational and cultural experience designed specifically for club management professionals, is heading to Switzerland for 2024. Make your plans now for October 14-20 to explore two amazing locations, for this enlightening cultural and club management experience. Attendees will experience four days in Lausanne and three days in Zurich.

Event highlights will include:

BMI International is presented in partnership with KOPPLIN KUEBLER & WALLACE, a CMAA Business Partner.

Registration is now open, and a significant other program is available.

Learn more & Register now!

Membership and Member Benefits

President and CEO’s Perspective: 2024-2028 Strategic Plan

How is CMAA committed to serving club management professionals in all stages of their careers? President and CEO Jeff Morgan, FASAE, CAE, provides an overview of CMAA's recently adopted 2024-2028 Strategic Plan.

Watch now

 

 

Serve on the CMAA Board of Directors

CMAA is currently receiving nominations for those interested in running for the National Board of Directors. Professional members (in good standing and with at least 10 years of CMAA membership)—here is your chance to help lead the Association dedicated to furthering the club management profession.

The benefits are many:

  • A role in advancing the club management profession;
  • An opportunity to enhance the value of CMAA to the industry;
  • A part in directing information about the opportunities and challenges facing club management professionals; and
  • A chance to exchange ideas and perspectives with other volunteer leaders.

CMAA’s Nominating Committee has identified qualifications criteria as well as several desired attributes that are part of the selection process for new and incumbent Board members. Interested members should consult the Board Service page for specific information or contact Kim Pasquale re particulars or questions. Nominations for Board service are due by May 31. Thank you!

 

 

It Is Scholarship Season at The Club Foundation

Scholarship application deadlines begin in June at The Club Foundation. Here is a list of this year’s dates. For more information about each scholarship and grant, please visit The Club Foundation website! 

  • Joe Perdue Scholarship: June 1 
  • Student Chapter Grant: June 1 
  • Faculty Research Grant: August 1 
  • Sally Burns Rambo Scholarship: August 1 
  • James B. Singerling Scholarship: October 1
  • Willmoore H. Kendall Scholarship: November 1
  • LaRocca Family Executive Scholarship: November 1 

Did you know: 

Nearly two-thirds of Club Foundation scholarship recipients donate each year to support their colleagues. This is a powerful statement about how much those scholars value the award gift they received; they are choosing to make a difference in the lives of others. Join them in their support by donating today.

 

 

Member Benefit Update: Request Your Complimentary Ticket for the 2024 US Open

As a member benefit, your CMAA membership card affords Professional, Retired Professional, and Honorary members entrance to most PGA, LPGA, and USGA events (The Masters and The Ryder Cup excluded). Starting in 2024, there is a limited number of tickets that will be made available for CMAA members for the 2024 US Open, June 13-16, at Pinehurst Resort & Country Club, Village of Pinehurst, NC. 

CMAA members will be provided a complimentary Gallery ticket during practice rounds (Monday-Wednesday) upon presentation of a current membership card at the ticket office. No advance registration is necessary for the practice rounds. For championship rounds (Thursday – Sunday), a limited allocation of 20 complimentary Gallery tickets per day will be made available through an online pre-registration request and verification form. Tickets will be allocated on a first-come, first-served basis. Submission of the online request form does not guarantee or secure a ticket. 

Please fill out this form to request your 2024 US Open ticket. (Please note: Alumnus and Continuation status members are considered Professional members, so please register as a Professional member when you fill out the form.): CMAA Member Registration: U.S. Open Tickets 

The deadline to request your complimentary ticket for the US Open is Friday, May 31, at 12:00 noon ET. On or around Monday, June 3, all the verified CMAA registrants will receive an email from USGA’s system asking you to sign in or create an AXS account to complete the “order”. As soon as you do so, the tickets will populate immediately in your account.  

Once CMAA’s allotment of 2024 US Open tickets has been met, members will have the opportunity to purchase tickets for the Championship rounds at a 50 percent discount. Please note: This is a benefit for you as a CMAA member. Guests and spouses must purchase a ticket in advance online. 

Please reach out to Erica Benjamin with any questions about this new process. You can also reach out directly to USGA Customer Service team at 1-800-698-0661. 

 

Resources

Next Level Networking and Learning for CMAA Mid-Managers

Are you ready to boost your club management network and learning by connecting with CMAA member managers like you? If so, the CMAA Mid-Manager Power Hour on April 25 at 2:00 p.m. is tailor-made for you! 

Join newly recognized CMAA Fellows Kristen LaCount, CCM (The Country Club in Brookline, MA) and Bill Langley, CCM, CCE (The Club at Quail Ridge in Boynton Beach, FL) as they share lessons in life and leading people throughout their career-long journeys as club managers. 

This Zoom call will be facilitated by CMAA Board Member and Mid-Manager Task Force Chair, Casey Newman, CCM (Lakeside Country Club in Houston, TX). 

Don't miss this opportunity to gain practical career insight from some of the best minds in the business. Add the Zoom link to your calendar and connect with your peers and pals. We look forward to spending this powerful hour together! 

 

 

Participate in the Club Employee Demographic Assessment by May 24

Club Employee Demographic Assessment

The Club Management Association of America designed the Club Employee Demographic Assessment (CEDA) to help evaluate the degree to which your club follows leading practices in diversity and inclusion throughout your workforce. CEDA represents a comprehensive and confidential tool for clubs to assess and benchmark themselves against other clubs. The Club Foundation and CMAA have collaborated on a survey that will provide valuable information on the second year of a journey toward understanding the demographics related to the private club employees. This survey takes about 10-15 minutes and only needs one submission per club. Find out more information about the project and to participate.

To encourage participation, we are offering a $100 Amazon gift card to 10 clubs that complete our survey by May 24. Ten clubs will be selected randomly after the deadline and the gift cards will be delivered via email. To be eligible for the gift card drawing, your club must complete all the necessary sections. If selected, your club will be emailed the $100 Amazon eGift card code that can be used towards your staff.

Diversity in the workplace means employing people of different ages, genders, ethnicities, sexual orientations, cultural backgrounds, and education levels. Through the four components of CEDA (Workplace, Workforce, Marketplace, Supplier & Community), we hope to help each club identify their own areas of improvement, build, and update practices, and implement positive changes in their day-to-day operations.

Please take a moment to participate and help your club take steps toward adding value to your staff. Questions? Contact Amilcar Davy, Director, Research Initiatives. 

 

 

Today is the Last Chance to Complete the 2024/2025 Cybersecurity in Club Leadership Survey

To enhance our understanding of cybersecurity trends affecting our industry, Pulsar Security invites you to contribute to our 2024/2025 Cybersecurity in Club Leadership Survey. This effort, undertaken in collaboration with CMAA Partner Pulsar Security, aims to deliver an up-to-date examination of the critical cybersecurity challenges and priorities facing club leaders today.

The survey will require approximately 15 minutes to complete, focusing on key areas such as:

  • Cybersecurity practices in club operations
  • Strategic cybersecurity planning
  • Insights into cybersecurity management

In appreciation of your participation, club leaders will be offered an exclusive opportunity to join a tailored webinar. This session will discuss the survey findings, compare them with broader industry cybersecurity trends, and explore actionable strategies for implementing these insights within your club operations. Rest assured, your responses will remain confidential; only aggregated trends and summary data will be published in our report.

The deadline to complete the survey is April 19.

If you have any questions, please contact Amilcar Davy, CMAA's Director of Research, at 703-739-9500.

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