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Idea Fair

Building Community with Staff and Members

How has this idea enhanced your club's operation, etc.?

This has enhanced our club operation because we have created communities. We have inspired loyalty within our staff and increased retention, and increased satisfaction within members as they feel that they are always welcome at our club.

How was this idea implemented, and what have been the club members' reactions?

As we adapt to the constantly changing landscape of the club industry, it’s important to continue to build a community between your staff and membership. Members at The Peninsula Golf & Country Club have seen the effects of this management style as staff turnover has decreased and member satisfaction has increased.

About the author

Fiona Gates

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