Kenwood Update

How has this idea enhanced your club's operation, etc.?

The "Kenwood Update" video series significantly elevates our club's communication strategy. This visually engaging series, utilizing in-house video equipment, offers a more personalized and captivating way for Members to stay informed about the latest happenings, effectively complementing our regular email, social media, and text updates. Our Members’ relationship to the reporter/editor, KCC’s Digital Content Coordinator Corbin Bagford, adds a personal touch, fostering a stronger sense of community.

How was this idea implemented, and what have been the club members' reactions?

The "Kenwood Update" video series, initially launched ahead of a busy events month in spring 2022, has become a monthly fixture in our communications calendar due to the overwhelmingly positive reception from Members. The Kenwood Update is linked via email, but it's also shared to our private Facebook Group, Instagram "Close Friends," and YouTube, maximizing reach to Members on different platforms. Members' heightened participation in featured Club Events and increased awareness of diverse activities within the Club underscore the success of this initiative. Beyond increased participation in Club Events, the series has successfully fostered a stronger sense of community by allowing Members to connect with featured staff and have a new method of keeping up with what’s going on at KCC. Overall, the "Kenwood Update" has effectively enhanced communication, engagement, and the overall member experience at Kenwood Country Club.