New Member Onboarding
How has this idea enhanced your club's operation, etc.?
Being elected to a country club can be very exciting and at the same time a bit daunting. You have attended events and dined at the club but understanding all the rules and policies and being aware of everything that you now have access to can be overwhelming. At BCC we like to ensure that all our new members are welcomed to the Club and given all the tools they need to get the most out of their memberships. Our New Member Orientation is mandatory prior to members being able to use the club. We host our orientations once a month, and over the course of two hours walk our new members through our culture, philosophies, rules and policies. The first portion of our orientation is a presentation from our General Manager along with a Board and Committee member. They go over why BCC is such a special place to them and their families and our Simple Truth “Great People Make Favorite Places, but also go over important rules and policies that new members should be aware of. Following this presentation, there is time for our Director of Membership to go over any paperwork and answer any administrative questions.
How was this idea implemented, and what have been the club members' reactions?
The second portion of our orientation is a breakout session, where we have each department represented along with their corresponding committee members. This is a great opportunity to mingle with fellow new members and inquire about club programming. To wrap up the morning, our new members are presented personalized gifts as well as gift certificates for complimentary use of varying Club amenities. They are then invited to stay for a complimentary lunch at their new club! We have found that these orientations are beneficial not only for our new members but for the staff and existing members.