Rose All Day Pool Party

How has this idea enhanced your club's operation, etc.?

To drive more pool traffic, we created an event called Rose all day. Based on a Hamptons type theme, we Brought in a lot of inflatable flamingos, DJs, private cabanas with bottle service and lots and lots of Rose.

How was this idea implemented, and what have been the club members' reactions?

The idea was implemented through our events manager, Kayla Ryan, she had a vision that she brought to life. The pool deck was decked out in inflatables, and everything PINK. We made a limited amount of Champions Run Rose All Day tank tops for the staff, our members were shelling out money to buy the tank tops from the staff members. We also had beer pong, hedge wall for instagram pictures, and a ton of games for kids. It has now become an annual event!