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Idea Fair

Social Media: Partnering with Brands

How has this idea enhanced your club's operation, etc.?

Our partnerships with Bad Birdie Golf, Finn Scooters, Clutch Golf Gloves and Gran Turismo Maserati this year has broaden our social media outreach, as well as opened up a new audience to Tualatin Country Club.

How was this idea implemented, and what have been the club members' reactions?

As we grew our social media presence through video and photos, we looked at attaching ourselves to brands that we knew might want to work with us. This includes member connections, vendors and social media "friendships."  The membership feels proud that the club they love is continually being featured in unique and fun ways.

About the author

Jade Kioss, CCM

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