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Idea Fair

Stretch Zone!

How has this idea enhanced your club's operation, etc.?

Our fitness team has introduced new stretching zones to enhance our golf and tennis tournaments. Members engaged in tournaments that necessitate sustained peak performance have warmly embraced the introduction of a recovery and stretch zone tent. Staffed by our skilled personal trainers and massage therapists, this zone is dedicated to injury prevention and recovery enhancement. This initiative has significantly contributed to our active members’ ongoing mobility, heightened their awareness of injury prevention, and enhanced their overall enjoyment of the sports they love here at the club.

How was this idea implemented, and what have been the club members' reactions?

We launched this innovative concept at the Member-Member and Member-Guest events for both golf and tennis, positioning ourselves in a strategic location. This allowed members to sign up digitally in advance or opt for walk-up sessions. The response was overwhelmingly positive, with members appreciating the opportunity to get stretched before teeing off or receiving Theragun treatments between matches. This preparation helped them feel adequately warmed up, noticeably enhancing their performance. The positive feedback from this initiative has revitalized our Assisted Stretch program at the Fitness Center, further supporting our members’ health and performance.

About the author

JulieAnne Brown

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