Idea Fair
Three Rooms, Three Experiences
How has this idea enhanced your club's operation, etc.?
We created this idea to give the ladies an opportunity to have an elevated evening that was focused and curated for them. We wanted to design something that felt exciting the moment members walked through the door. By breaking the event into three distinct spaces, each with its own personality, we were able to turn one evening into several memorable experiences. This event added value to the membership, helped members engage with one another, and gave us an opportunity to showcase the wide variety of what food and beverage program can offer.
How was this idea implemented, and what have been the club members' reactions?
The ladies absolutely loved moving from room to room, socializing and experiencing the different themes. Member feedback was overwhelmingly positive, with many expressing how much they appreciated an event intentionally designed just for them. Members described the evening as energetic, refreshing, and unlike anything we had previously offered.
About the author
Vada Gumbert