Program overview, learning objectives, and introductions
Set Your Club’s Strategic Direction
Improve alignment with your Board of Directors this fall with CMAA’s Club Leadership Summits. These Summits bring together club management professionals and their club’s elected leader(s) for cooperative education and engagement on best practices and trends.
Prepare your club’s elected leadership for success with focused information on relevant strategic topics on governance, finance, including:
- Governance – evaluating organizational health; board orientations, self-evaluation, and efficacy; roles and responsibilities; and evolving trends
- Finance – exploring the financial model of clubs and its relevancy to successful governance; using a data-driven decision-making process
- Club Trends – engaging multi-generations of members; embracing strategy
Presented in Partnership with Kopplin Kuebler & Wallace, a CMAA Business Partner
September 7, 2022
On September 7, the Summit will be presented virtually, enabling attendance from anywhere with a computer and Internet access.
- The full day of education includes both the club's General Manager/CEO and the Club President.
- The 2022 virtual cost is $75 for the GM/CEO and one Board Member.
- Additional Board Members are $35.
- CMAA Attendees will earn 5 CMI Education Credits
- Registration closes September 6, 5:00 p.m. ET.
10:30-12:00 noon Part 1 Theory: Club Governance
Effective Governance Models and Organizational Structure – Kurt Kuebler, CCM, Kopplin Kuebler & Wallace
- Organizational Health
- Leading Club Best Practices – Successful Boards
- Roles and Responsibilities – Term limits, etc.
- Board and Committee Orientations - Engagement
12:00-12:15 p.m. Networking Break
12:15-1:45 p.m. Part 1 Practice: Club Finance – Seeking Data
The Link Between Strategic Governance and Understanding Financial Models of Clubs – Ray Cronin and Jim Butler, CCM, CCE, PGA, Ph.D., Club Benchmarking
- Understanding Financial Models of Clubs
- Application of Financial Models of Club to Improve Governance
2:00-3:00 p.m. Part 2 Theory: Club Governance
Effective Board Evaluations – Kurt Kuebler, CCM, Kopplin Kuebler & Wallace
- Self-Evaluation and Board Efficiency
3:00-3:15 p.m. Networking Break
3:15-4:15 p.m. Part 2 Practice: Club Trends – Change and Adaptation
Post-COVID Club Trends – Jeff Morgan, FASAE, CAE, CMAA and Tom Wallace, CCM, CCE, Kopplin Kuebler & Wallace
- Engagement of Multi-generations of Members
- Strategically Setting Up the Board
- GM/CE and President/Chairman
- Strategy Model – VUCA, Competitive Forces vs. Internal Resources
- Data Driven Decision vs. Emotional Decision Making
- Club Trends Post COVID-19
Wrap up and Key Takeaways