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BMI General Manager/Chief Operating Officer

BMI General Manager/Chief Operating Officer introduces and expounds upon the GM/COO Concept. Learn how to operate your club as a business and be perceived as its leader. Understand the responsibilities and characteristics of a true GM/COO and review the competency areas required for you to achieve the success you desire.

Location: Michigan State University, East Lansing, MI
Prerequisite: None
Credits: 30 CMI Education Credits
2023 Price: Member - $2,345; Non-Member - $2,845

Presented in partnership with

Program Content


  • Working With Club Boards and Committees
  • Retirement and Benefits
  • Marketing Principles
  • Member Participation Strategies
  • Law and Club Operations
  • Leading Relationships
  • Building the Key Leadership Team
  • Communication Strategies for Member Engagement
  • Facility Maintenance
  • Applying the Language of Finance
  • Golf Operations for Managers
  • Golf Course Maintenance for Managers
  • Club Issues Roundtable
  • Tech Trends
  • Case Study
  • Negotiation Techniques
  • Business Writing
  • Giving Effective Feedback
  • Crisis Communication Strategies

Program Details


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