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January 7, 2022

Outlook

Professional Development

Volunteer to Introduce Speakers at World Conference

The 2022 World Conference on Club Management will feature more than sixty education sessions. Each year, the Education Department relies on the kindness of volunteers to introduce the session speakers. Please consider introducing one or more sessions. The process is simple. First, visit the Volunteer Page and look for the sessions that you are planning to attend. If you see a session that you would like to introduce, you just need to click on the “click here to reserve” link and enter your information.

You will receive a confirmation email with the session date, time, and room location listed. Once on site, just stop by the Member Services Pavilion about 15 minutes prior to the session and a member of the Education Department team will give you the introduction text. Each introduction takes about three minutes. Please feel free to contact David McCabe if you have any questions.

Thank you in advance to all who volunteer to introduce speakers.

Membership & Member Benefits

Enter the 2022 Idea Fair

Did you and your team come up with an idea this year that is too good not to share with your peers? If so, enter the Idea Fair! The competition and showcase of ideas will be held at the 2022 World Conference & Club Business Expo, February 19-23. Since the sharing of knowledge has always been the hallmark of CMAA, the Idea Fair is a great avenue for club managers to exchange ideas.

Each CMAA member is encouraged to enter – you do not need to attend Conference to enter or win. Regardless, appropriate recognition and two Association Activity Credits will be awarded to the winner in each of the 18 categories. Association Activity Credits will also be awarded to all members who enter.

New this year: you will submit your entries online and CMAA will print the board(s) for you! You will not be printing and shipping or hand carrying your entries like in past years.

In addition to the “Most Innovative Idea Award,” there will be a “Showstopper Award” and a “Chairman’s Award” given out by the judging committee. Make sure your idea stands out from the rest to be considered for these exciting new awards!

Visit the Idea Fair section of our site for more details on how to enter, as well as category information and to access the official online entry form.

We look forward to seeing your ideas in San Diego!

Enter the Idea Fair

 

 

Student Shark Tank Competition Entries Due January 17

CMAA students take on Shark Tank! Do you have an idea or product that you think the club industry could benefit from? Tell us about it! At CMAA's World Conference in San Diego CA, you may get the opportunity to introduce your idea to a panel of "Sharks" (club professionals) and other Conference attendees. This competition is for student chapters or individual student members to come up with an outstanding idea and show it off. Submissions are due January 17.

Enter the Shark Tank

 

 

World Conference Student Info Session with Christina Krueger

Join CMAA Student Development Manager Christina Krueger on Monday, January 10 at 5:00 p.m. ET as she talks about what conference in San Diego will look like for student members. Access the session via Zoom:
https://us02web.zoom.us/j/83888757556?pwd=T3ZRYXVzN2dvUkwyT29KRFJmSGhSdz09.

 

 

The Interim Management List Is Getting a Facelift

The Interim Management List (IML) iunderwent a much-needed redesign. The page debuted along with CMAA's website earlier this week. Current listees were notified in December to update their listing to remain on the list.

If you are a current member in transition or have retired and want to remain part of the CMAA Community, you may add yourself to the IML.

Interested members are encouraged to take advantage of this updated member benefit. We think you will be pleased with the result. If you have any questions, contact Karen Woodie.

 

 

Plan Your Charitable Giving in 2022

The Club Foundation wants to take a moment to ask if you would consider a recurring donation. Those who commit to giving monthly are making a lasting impact on the future on the Foundation’s mission fulfillment, by providing reliable and regular income for the work that we do on behalf of club professionals. 

Here are the ways your contribution can help:

  1. $10/month–No donation is too small. Donate any amount to help the Foundation fulfill its mission of funding scholarships and grants for CMAA members and know that your recurring contribution will fund into the future.
  2. $35/month–Your $35 monthly donation is enough to fund one student’s attendance at the CMAA World Conference and Business Expo through the annual Student Chapter Grant.
  3. $200/month–Your $200 monthly donation for a year is enough to fund one Sally Burns Rambo Scholarship recipient for one BMI course and travel expenses or one Joe Perdue Scholarship recipient with a tuition grant.

Donate now to make a difference!

Thank you to all those who commit to recurring donations to keep us going throughout the entire year of scholarship and grant programming. 

Happy New Year from all of us at The Club Foundation!

 

 

Join the ClubLove Fun Run/Walk at World Conference

This year’s ClubLove Fun Run/Walk is off to a great start with multiple people already logging more than 100 miles so far. Here are some things to be aware of:

  • Registration is available when you register for this year’s conference: If you haven’t registered for the conference yet, simply add the ClubLove Fun Run to your registration. You can join the live and virtual components, just participate in the virtual portion, or just get a t-shirt if you’re too busy to log miles.
  • Already registered for World Conference and want to add the Fun Run? You can ADD the Fun Run to your registration even though you’ve already registered: Log back into your registration account and click “Already Registered”. Follow the prompts and add the run to your registration.
  • Not attending Conference this year? You can still participate in the virtual component of the Fun Run and join us as we log enough miles to get us from Alexandria to San Diego and back again!
  • I’d like to register for the Fun Run, but how can I compete with those who have logged so many miles? The great thing about the virtual platform is that you can enter miles retroactively. So, if you use your fitness device on a regular basis or just know that you run, walk, or bike a regular number of miles each day, you can enter your information after the fact. Come join the fun, there’s still plenty of time to get on the leaderboard! You can even set up a team for your club or chapter on the virtual platform!

And don’t forget, the live portion of the event is on Tuesday morning during Conference, February 22. The event travels a gorgeous 5K stretch along the San Diego waterfront, arguably one of the most beautiful settings in California. What a great way to start your day before Tuesday’s education sessions and a fit and fun way to support The Club Foundation!

 

 

Did You Know: The World Conference & Club Business Expo Now Includes a Virtual Option

If you cannot get away for the 2022 World Conference and Club Business Expo in February but do not want to miss our featured speakers, check out our Virtual registration option. This registration category provides access to six, live education sessions including:

  • Saturday, February 19, 2:15–3:15 p.m. PT, General Education with Featured Speaker Jeff Havens
  • Sunday, February 20, 8:00–10:00 a.m. PT, Opening Business Session with Featured Speaker Robyn Benincasa
  • Sunday, February 20, 4:00–5:00 p.m. PT, General Education Session featuring Ginny Clarke
  • Monday, February 21, 8:00–9:30 a.m. PT, CMAA Member & Chapter Awards Breakfast with Featured Speaker Bill Walton
  • Tuesday, February 22, 8:30–9:30 a.m. PT, General Education with Featured Speaker Nichol Bradford
  • Wednesday, February 23, 1:45–3:30 p.m. PT, Closing Business Session with Featured Speaker Dustin Garis

Virtual registrants who attend all live sessions will satisfy their Conference requirement and earn six (6) CMI Credits.

Please note: All times are Pacific Time (PT). Credits will be awarded only for live participation. Recordings will not be available.

Learn more about this offering on the registration section of our Conference page.

Register Today!

 

 

Features

This Week's Discussion Featured Connect Discussion:
Accounting and Internal Control Procedures Manual
Featured Job

• Featured MOL Job: General Manager in SC
• Featured MMCO Job: Manager in MD

Job Boards:
Management Openings List (Member login required)
Mid-Management Career Opportunities List
Entry-Level Opportunities
Internships

Resources

Share Your Perspective by January 15

You are invited to participate in the 2021 Club Leader’s Perspective Survey, a GGA Partners research initiative administered in partnership with CMAA. This survey explores recent trends and reactions within the club industry, serving as a contemporary update on the pressing needs of club leaders across the country. 

The survey is estimated to take 20 minutes to complete and address the following sections:

  • Section 1 – Club Profile
  • Section 2 – Industry Outlook
  • Section 3 – Access and Utilization
  • Section 4 – Member Experience Insights
  • Section 5 – Capital and Finance
  • Section 6 – Inflationary Impacts on Service

The results, in summary form, will be available to those who complete the survey.

The deadline to complete the survey is January 15.

 

 

Research and Secure Solutions for Your Challenges at the World Conference and Club Business Expo

 

The two-day Club Business Expo, February 21-22, showcases industry leading trends and innovations. The Expo provides an opportunity to explore products and services offered by more than 200 companies. Nearly every product or service that your club needs is represented in the Expo. There is always something new to see and this year’s event features 30 first-time Exhibitors.

Meet face-to-face to take advantage of live demonstrations and test drive solutions for your biggest challenges. Don’t miss the Wellness Pavilion—featuring the in-demand health, spa, and wellness amenities that your members are seeking.

Explore aisles and aisles of possibilities in San Diego, CA, during the 2022 World Conference and Club Business Expo or browse the digital floor now

Learn more about the full educational offerings at the 2022 World Conference and Club Business Expo and register by January 24!

 

 

2021 CMAA Finance and Operations Report Released

The 2021 CMAA Finance and Operations Report is now available. This year’s report found the typical growth in membership annual dues (2020 vs. 2019) to be 3 percent across most membership classes/types and the median member attrition rates to be 5.6 percent overall, 5.5 percent for golf and country clubs, 5.7 percent for city/athletic clubs, 4.7 percent for yacht clubs, and 6.5 percent for CIRA clubs.

All members have access to high level information through the Executive Summary in the Best Practices Exchange community (in the library) on CMAA Connect and on CMAA University. The Executive Summary now includes an infographic detailing key information from each operating revenue segment. Participants may access the Full Report, their Individual Club Report and the NEW Report Card (featuring a few key metrics) on the Research Portal at cmaa-research.org.

Club Resource Center subscribers receive a copy of the print report and have access to an online data analytics platform, which allows clubs to compare their data versus five peer groups and create customized aggregations of the survey results. To learn more about the subscription, please visit clubresourcecenter.org.

Save the date and register for the webinar “Using the 2021 CMAA Finance and Operations Report” on January 12 at 2:00 p.m. EST.

 

 

New Year, New Training with the Club Resource Center

Kick-off the New Year with enthusiasm for your club! The Club Resource Center (CRC) includes all the training your club needs—from food safety and sexual harassment to conflict management and first aid. What’s more, an annual CRC subscription costs less than $100 a month for unlimited access and users.

With a CRC subscription, your leadership and staff team will have access to hundreds of essential training courses and resources to take them to the next level.

Learn more about the Club Resource Center, an interactive training and resource platform for your entire team, by scheduling a 15-minute demo.

 

Association Calendar

Jan 10 World Conference Student Info Session at 5:00 p.m. ET
Jan 10-14 BMI Sports and Recreation–Scottsdale, AZ (FULL)
Jan 12 Webinar: Using the 2021 CMAA Finance and Operations Report
Jan 13 Webinar: CSFA New Member Orientation
Jan 15 Deadline to participate in the Club Leader’s Perspective Survey
Jan 17 Student Shark Tank Entries Due
Jan 17-21 Joe Perdue Certification Review Course and CCM Exam–Virtual
Jan 17-21 BMI Leadership Principles–Los Angeles, CA
Jan 19 Membership & Marketing Virtual Summit
Jan 19 Webinar: Cloud Managed Services: Simplifying the Journey
Jan 24 Last Day for World Conference Regular Registration Prices
Feb 2 Webinar: Password Management Tips That Won't Leave Your Head Spinning
Feb 18 Last Day to Vote Online
Feb 19-23 World Conference and Club Business Expo–San Diego Convention Center, CA
Mar 7-11 BMI Leadership Principles–Los Angeles, CA
Mar 7-11 BMI Strategic Leadership–Boston, MA
Mar 14-18 BMI Club Management–Georgia State University, Atlanta, GA (FULL)
Mar 14-18 BMI General Manager/Chief Operating Officer–Michigan State University, East Lansing, MI
May 16-20 BMI Golf Management–The Club at Admirals Cove, Jupiter, FL (FULL)

Webinars begin at 2:00 p.m. Eastern Time, unless otherwise noted
Webinar registration opens approximately seven days prior to event
Additional webinars will be posted as they are scheduled

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